Project
BloomCraft
A florist that grew out of its own name — rebuilt around the installations it had quietly become known for.
- Client
- BloomCraft Studio
- Services
- Brand strategy, Identity, Art direction, Website
- Year
- 2024
A campaign identity for an installation studio that builds oversized, impossibly cheerful flowers out of fabric and air.
The work covered naming, the identity system and a site that had to carry photography at full bleed without ever getting in its way.
